CommerceCrafters

Location

Australia, Canada, UK

Testimonial

Cuppa Leads has been instrumental in helping us reach high-value clients. Their tailored strategies and proactive approach transformed our outreach, driving impressive results. A trusted partner for any eCommerce-focused business!” — Emma Lawson, Managing Director

What was their problem?

CommerceCrafters faced challenges in reaching decision-makers in the competitive eCommerce sector. Their team needed help scaling outreach efforts and identifying businesses with a high likelihood of converting.

Why did they choose CuppaLeads?

Duration of Engagement

9 months

Average Deal Size (USD per year)

50000

Goal of the engagement

To generate qualified leads, increase outreach efficiency, and secure high-value clients in the eCommerce sector.

Who is their ideal customer?

Small to mid-sized eCommerce brands seeking SaaS tools to enhance their operations, from inventory management to customer engagement.

Problem they solve for their customer?

CommerceCrafters offers intuitive SaaS solutions that simplify eCommerce management, improve operational efficiency, and drive customer satisfaction through advanced analytics and automation.

Strategy

Conducted market analysis to identify high-potential eCommerce brands in Australia and the UK. Created targeted cold email campaigns with value-driven messaging highlighting CommerceCrafters’ unique SaaS capabilities. Leveraged LinkedIn outreach to connect with decision-makers and build relationships with prospects. Delivered weekly progress updates and monthly reports to refine strategies and improve results continuously.

Marketing Channels

Cold Email Outreach, Online Events & Webinars (and production)

Results

Delivered 65 qualified leads within 9 months. Increased demo bookings by 25% through multi-channel campaigns. Achieved a 30% improvement in lead-to-deal conversion rates. Enabled CommerceCrafters to secure partnerships with 5 key eCommerce brands, driving significant revenue growth.