Property Ocean

Location

Canada, UK

Testimonial

Cuppa Leads streamlined our lead generation process, connecting us with motivated sellers and buyers who needed quick solutions. Their precision targeting and efficient campaigns provided us with a steady stream of qualified leads, enabling us to close deals faster and scale our services significantly.” — Liam Harris, Managing Director

What was their problem?

Property Ocean, a real estate service provider specializing in quick cash property sales, auctions, and estate agency solutions, struggled to reach homeowners looking to sell their properties fast. They needed a reliable way to generate high-quality leads from motivated sellers and investors, but their traditional marketing methods were proving costly and inefficient.

Why did they choose CuppaLeads?

Duration of Engagement

9 months

Average Deal Size (USD per year)

60000

Goal of the engagement

To build a consistent pipeline of motivated property sellers and interested buyers, enabling faster property transactions and increased revenue.

Who is their ideal customer?

Property Ocean’s ideal customers are homeowners looking to sell their properties quickly for cash, as well as investors interested in property auctions and real estate opportunities.

Problem they solve for their customer?

Property Ocean provides quick and hassle-free solutions for homeowners looking to sell their houses fast. They also offer tailored services for investors, including property auctions and estate agency expertise, ensuring efficient and profitable transactions.

Strategy

Cuppa Leads collaborated with Property Ocean to define their Ideal Customer Profile (ICP), focusing on motivated sellers and property investors in the UK. The outreach strategy utilized LinkedIn-based targeting and cold email campaigns to connect with potential clients. Personalized messaging emphasized Property Ocean’s unique value propositions, including quick cash offers, hassle-free property auctions, and efficient estate agency services. Cuppa Leads conducted A/B testing to refine email content and maximize engagement. Data enrichment ensured outreach accuracy, and positive responses were routed to Property Ocean’s sales team for immediate follow-up.

Marketing Channels

Cold Email Outreach, LinkedIn Outreach

Results

In 9 months, Cuppa Leads delivered 90 high-quality leads, resulting in a 40% increase in closed property deals. The campaigns achieved a 25% engagement rate, and Property Ocean significantly reduced their customer acquisition costs while accelerating their transaction timelines. Additionally, the improved lead flow allowed Property Ocean to expand their auction services and reach a broader market of investors.