Dosssu Tech

Location

Australia, Canada, United States

Testimonial

Cuppa Leads has been an instrumental partner in helping us find businesses that truly need our SEO expertise. Their approach to lead generation is precise and effective, resulting in a strong influx of qualified leads. We’ve been able to significantly increase our client base and help more companies optimize their online presence.” — Tom Harris, CEO

What was their problem?

Dosssu Tech, a digital marketing and SEO consultancy, faced difficulties in reaching businesses that fully understood the importance of SEO for visibility and conversions. Many potential clients were unaware of the impact SEO could have on their business, and Dosssu Tech’s lead generation efforts weren’t connecting with the right audience, resulting in missed opportunities.

Why did they choose CuppaLeads?

Duration of Engagement

9 months

Average Deal Size (USD per year)

60000

Goal of the engagement

To build a steady stream of qualified leads from businesses in need of SEO and digital marketing services, with the ultimate goal of increasing Dosssu Tech’s client base and revenue.

Who is their ideal customer?

Dosssu Tech’s ideal customers are businesses that want to improve their search engine visibility, increase web traffic, and drive higher conversions through optimized SEO strategies. These businesses are typically medium-sized companies across various industries, including e-commerce, local services, and professional consulting.

Problem they solve for their customer?

Dosssu Tech helps businesses improve their online presence and drive more qualified traffic to their websites through proven SEO strategies. By optimizing websites for search engines, they ensure their clients are visible when potential customers are looking for their services.

Strategy

Cuppa Leads worked closely with Dosssu Tech to define their Ideal Customer Profile (ICP), focusing on businesses that could benefit from enhanced online visibility and increased search engine traffic. A multi-channel outreach strategy was implemented, combining LinkedIn targeting and cold email campaigns with messaging focused on the importance of SEO and search visibility. The content emphasized how Dosssu Tech could help businesses rank higher on search engines and ultimately attract more customers. A/B testing was used to refine email content and increase response rates. Positive responses were integrated into Dosssu Tech’s CRM, ensuring timely follow-up for conversion.

Marketing Channels

Cold Email Outreach, Content Marketing, LinkedIn Outreach

Results

In 9 months, Cuppa Leads generated 100 high-quality leads for Dosssu Tech, resulting in a 32% increase in new client acquisitions. The campaigns achieved a 22% engagement rate, and Dosssu Tech expanded its client base across various industries, including e-commerce, local businesses, and service providers.